7 SEO Factors to Consider for Better Website Ranking

To rank higher on Google, your website must excel in structure, speed, and content quality. Here are seven proven factors to boost your SEO performance and visibility.

1. Core Web Vitals

Ensure your site loads fast, responds quickly, and remains visually stable. These metrics are key ranking signals for Google.

2. Mobile Friendliness

Over 70% of traffic comes from mobile devices. Make your site responsive and easy to navigate on all screen sizes.

3. Keyword Optimization

Target long-tail keywords that match user intent. Integrate them naturally in titles, meta tags, and content flow.

4. Backlinks from Reputable Sources

Build relationships that lead to high-quality backlinks. Focus on guest posts, collaborations, and value-driven outreach.

5. High-Quality Content

Google rewards helpful, original, and well-structured content that provides clear answers to user queries.

6. Site Speed

Use caching, compress images, and minimize heavy scripts. A faster website keeps users engaged and reduces bounce rates.

7. Secure HTTPS Connection

Security builds trust. Always use an SSL certificate to ensure encrypted connections and better search engine rankings.

“Good SEO is about building relationships, not just links.”

Rand Fishkin

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